Vantage Finance.
Clarity through communication
Vantage Finance
Privately Owned
Strategy
Audience Studies
Creative Workshops
Market Analysis
Brand
Art Direction
Campaign Assets
Collateral Design
Copywriting
Digital Design
Positioning
Visual Identity
For over a decade, Vantage Finance has empowered individuals and professional investors to achieve their financial goals. Effective communication is crucial to the success of the business, whether fostering relationships with brokers or exploring optimal investment opportunities with clients.
With communication at its heart, I developed a brand identity for Vantage centred around its four ‘Experience Pillars.’ By integrating typographic icons, I created a distinctive and ownable identity, complemented by a flexible suite of assets that brought a fresh, cohesive energy to the business.